Helping a new insurance broker find their unique style and voice, in an overloaded and confusing category.

Mylo

To help launch Mylo, a new online insurance marketplace, our team developed a video content campaign with micro-content driving viewers to a longer-form piece. Creatively, we dreamed up an entire animated world for Mylo, where interesting people do interesting things, and just need a little help with their insurance. After the success of the initial launch, this campaign extended into additional social content and paid media. >>

// Credits //

Creative Direction: T. Kail / T. Demetriou

Art Direction: A. Buritsch

Brand Design: Willoughby Design

Writing: T. Demetriou

Additional Footage: T. Kail / C. Jones / J. Burghart

Animation: A. Buritsch

Motion: A. Buritsch / J. Burghart

Production: R. Julo / M. Moore

Audio: Evolution Audio / N. Selders

 
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